by CWM | Apr 6, 2021 | Blog, Uncategorized
You’ve heard me say it before and I’ll say it again: video marketing is very beneficial for your business. Over the last few years, I’ve advocated for my clients to include more video into their marketing plans. One of the hesitations I often hear is...
by CWM | Mar 16, 2021 | Blog, Uncategorized
Like it or not, social media is a mainstay of marketing. To have a viable business, you need to be on social media. Take into consideration that 420 billion people are active on social media, and you’ll understand why it’s a necessity. But simply having a Facebook or...
by CWM | Mar 2, 2021 | Blog, Uncategorized
Are you making the most of your marketing, or do you simply go with the flow? If the latter, you could be missing out on valuable tools to optimize your marketing efforts and grow your business. Throughout my 25 years as a marketing consultant, I’ve seen many...
by CWM | Feb 16, 2021 | Blog, Uncategorized
Want to make wiser and more strategic decisions for your business? Look no further than some good ol’ market research. In my many years as a marketing consultant for businesses of all sizes, it never ceases to amaze me how often business owners make...
by CWM | Feb 2, 2021 | Blog, Uncategorized
Do you know your customers’ birthdays? Do you know if they go on your website? Do you know if they use social media? How much do you actually know about your customers? You’ll need to know as much as possible if you want to provide them with...
by CWM | Jan 19, 2021 | Blog, Uncategorized
We’re only a few weeks into the new year and we’re already facing new, stricter restrictions as a result of the COVID-19 pandemic. As a result, marketing your business the right way has never been as essential as it is now. So what should your marketing...